Tuesday, August 31, 2010
Sunday, July 25, 2010
SM2 Summer 2010
Those of you who are familiar with my blog will know that I feature Japanese brand SM2 every season. I think SM2 has a truly mori girl-style concept. I love checking out their interpretations of each season. This season, SM2 paints an idyllic picture of a gentle warm summer.
This time, we're uprooted from the temperate climate that SM2 clothes are usually associated with and relocated to the tropics. Making an appearance once again are sturdy sandals (see more here and here) and boyfriend jeans, this time accompanied by lightweight scarves and overalls.
Instead of sweating it out in the heat and humidity we usually associate with tropical climates, the SM2 girl seems to be enjoying comfortably moderate sunshine and a cool breeze.
This time, we're uprooted from the temperate climate that SM2 clothes are usually associated with and relocated to the tropics. Making an appearance once again are sturdy sandals (see more here and here) and boyfriend jeans, this time accompanied by lightweight scarves and overalls.
Instead of sweating it out in the heat and humidity we usually associate with tropical climates, the SM2 girl seems to be enjoying comfortably moderate sunshine and a cool breeze.
The mori girl interpretaton of summer seems to involve keeping as cool as possible, perhaps by going out in the morning or evening rather than in the blazing hot afternoons, and never forgetting your hat.
I somehow really love pictures of people reading. I also really love her white blouse. It's simple and pretty and the fabric looks wonderfully light.
One of the life's best experiences is taking a nap outside in the sun after a long walk outside.
Image source: SM2
Related posts:
Thursday, July 22, 2010
Featured Brand: Earth Music & Ecology
It seems to me that there are two types of fashion labels catered to mori girl tastes.
The first type of fashion label is liberal in its use of whimsical designs and bright, cute, often intricate details.Q-pot comes to mind as one such brand.
The second type is characterised by a laid back, organic-looking style. An example of such a brand would be SM2.
Earth Music & Ecology falls into the latter category. Simple, casual tops and comfy boyfriend jeans make up much of their summer collection. It's interesting to see mori girl interpretations of summer this season. Instead of the bright colours and taut, tanned, beach-ready bodies that usually adorn summer collections, Earth Music & Ecology's promotional photographs feature a dreamy, misty-eyed seaside scene and a contemplative Aoi Miyazaki.
Birkenstock-like sandals are featuring very strongly in this season's collections as mori girls trade in their boots for more summery footwear.
The first type of fashion label is liberal in its use of whimsical designs and bright, cute, often intricate details.
The second type is characterised by a laid back, organic-looking style. An example of such a brand would be SM2.
Earth Music & Ecology falls into the latter category. Simple, casual tops and comfy boyfriend jeans make up much of their summer collection. It's interesting to see mori girl interpretations of summer this season. Instead of the bright colours and taut, tanned, beach-ready bodies that usually adorn summer collections, Earth Music & Ecology's promotional photographs feature a dreamy, misty-eyed seaside scene and a contemplative Aoi Miyazaki.
Birkenstock-like sandals are featuring very strongly in this season's collections as mori girls trade in their boots for more summery footwear.
I love the dress she's wearing in the top picture. Light and airy, it's perfect for the beach and an alternative to the tanktops and daisy dukes usually seen on the beach.
Summer is here, but it's somehow looking as gentle as spring....
Image source: Earth Music & Ecology
Related posts:
Sunday, July 18, 2010
Friday, July 16, 2010
Seeing Red
Kerry Washington visits MTV's 'TRL' at MTV Studios Times Square October 23, 2007 in New York City
Jurnee Smollett attends Allure’s Face Cocktail Party last night in Beverly Hills, November 14, 2009
Dania Ramirez arrives at the Reopening of the Burberry Beverly Hills Store on October 20, 2008 in Beverly Hills, California
Laura Izibor attends Elle's Women In Music Issue Celebration, New York, June 9, 2010The little black dress is so passé. Trust me. Color can be chic too. Red cocktail dresses were the weapon of choice for the four celebrities above. Pair with a classic black belt and neutral heels so your dress can do all the talking. See below for hints on how to incorporate the simple yet eye-catching look into your wardrobe.
My Picks!
Left to right: Warehouse Cutwork One Shoulder Dress, $100, www.asos.com; Signature Essentials Off Shoulder Cocktail Dress by Herve Leger, $1050, www.shopbop.com; Lauren by Ralph Lauren Dress Adara Ruched Jersey Dress, $124, www.bloomingdales.com; Merona Women's Twisted Neckline Dress in Deep Love, $39.99, www.target.com 
Left to right: Kimchi Blue Bow Belt, $24, www.urbanoutfitters.com; Skinny Faux Leather Belt, $4.80, www.forever21.com; Logo-Buckle Belt, $160, www.bloomingdales.com; Stud Belt, $23.99, www.frenchconnections.com
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